Franchise

Open your own Sotto

Sotto is growing to become Finland's most loved pizzeria chain. We're looking for bold entrepreneurs to join the story.

Sotto franchise in a nutshell

🍕

Short menu, authentic Neapolitan pizza, clear processes. You get ready-made recipes, vetted suppliers, and training.

📈

Small footprint, fast service, strong take-away and delivery — a pizzeria works in city centers and suburbs alike.

🤝

Marketing, IT, sourcing, training, location selection. You're not alone — you're part of the Sotto family.

Loves food, hospitality and leading their own team.
Is ready to commit long-term to their own restaurant.
Has sufficient starting capital and is an experienced entrepreneur, hospitality professional, or strong team leader.
Identifies a potential location in their own city.

Step 1
Send an inquiry
Fill out the form below — tell us briefly who you are, which city you're dreaming of, and when you'd be ready to start.
Step 2
Introductory conversation
We invite suitable candidates for a more detailed discussion — we present the concept and hear your plans.
Step 3
Location & agreement
Together we look for a suitable location, review the business plan, and sign the franchise agreement.
Step 4
Training & opening
You get full training on pizza, service and back-of-house processes. We open together and support you from the start.

Send a short intro about yourself and your thoughts — we'll be in touch as soon as possible.