About🍕
Authenticity above all
Neapolitan pizza is a precise craft. We use Italian 00 flour, Neapolitan tomatoes and a real flame — no shortcuts, no compromises.
Suomeksi
About
Sotto is a Finnish pizzeria chain making authentic Neapolitan pizza with a short menu and big flavors.
Sotto was born in Helsinki in 2023 from a shared obsession: Neapolitan pizza the way it should be — and accessible enough for everyone to enjoy.
The founders were friends who shared one belief: good pizza shouldn't be reserved for an Italian holiday. Pizza has been eaten in Finland for a long time, but somewhere along the way the most important parts got lost — respect for the dough, the right oven heat, and that moment when a just-finished pizza hits the table.
We wanted to make pizza we'd actually want to eat ourselves — and serve it at a fair price. Not pretentious gourmet, not mass-produced frozen bases. Something in between, made with care.
Neapolitan pizza isn't a recipe — it's a craft. The dough proofs for 48 hours before it ever touches the oven. The 00 flour comes from Italy, the tomatoes from near Naples, the mozzarella from real cow's milk. Ingredients alone don't make a pizza, but without them you can't make this one.
An open flame above 400 °C bakes each pizza in about a minute. That's the moment when the crust bubbles, the base picks up its black stars, and the toppings begin to wake up. Once you've eaten a pizza made this way, eight minutes in an electric oven feels like a different food entirely.
Sotto isn't a fancy restaurant. Sotto is a good restaurant. The dress code is whatever you're wearing, reservations aren't required, and the menu fits on one page — as it should. You can order at the counter or through our online store. No new app to download, no account to create.
Our goal is for every visit to feel like the pizza was made just for you — without rush, with a warm vibe, at a fair price. The same promise holds in Helsinki, Tampere or Turku, at lunch or on a Friday night.
We're growing — not for the numbers, but because good pizza should be closer to home. Our goal is to become the most popular Neapolitan pizza chain in Finland: the place you mention to a friend when they ask where to eat tonight.
We open new restaurants city by city, and every new Sotto is as good as the first. Practice matters more than promises.
Small numbers that say more than a ten-year forecast.
Neapolitan pizza is a precise craft. We use Italian 00 flour, Neapolitan tomatoes and a real flame — no shortcuts, no compromises.
Good pizza shouldn't be a luxury. A short menu, considered ingredients and a sound model keep prices reasonable — and the flavor where it belongs.
Every Sotto feels like it belongs to its own neighborhood, but the quality is the same — from Helsinki to Turku, from lunch to Friday night.
We want to bring Neapolitan pizza closer to every Finn. We grow fast but with care — every new Sotto must be as good as the first.
Sotto is growing and we're looking for new people and partners. Get in touch and let's talk more.